Privacy policy

Last updated: August 19, 2026

IS—AY operates this website and the associated services, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described herein.

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies, or can reasonably be linked to, you or another individual. Personal information does not include information that has been aggregated or de-identified such that it can no longer reasonably be linked to you. We may collect or process the following categories of personal information, depending on how you interact with the Services and as permitted or required by applicable law:

Contact details, including your name, billing address, shipping address, phone number, and email address.
Payment information, including payment confirmation and transaction details. Payments are processed by our third-party payment processor; we do not collect or store your full card number, UPI ID, or bank account details.
Account information, including your username, saved addresses, and order history, where you choose to create an account. Creating an account is optional, and you may complete a purchase as a guest.
Transaction information, including the items you view, add to your cart, purchase, return, or exchange, and your past transactions.
Communications with us, including information you provide when contacting us for customer support or otherwise.
Device and usage information, including information about your device, browser, IP address, and your interaction with the Services.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you, including when you place an order, create an account, contact us, or otherwise provide us with personal information.
Automatically, through your use of the Services, including through cookies and similar technologies.
From our service providers, including our payment processor and courier partner, who may collect or process personal information on our behalf.
From social media platforms, where you interact with our content or advertisements, subject to that platform’s own privacy policy.

How We Use Your Personal Information

Depending on how you interact with us, we may use your personal information for the following purposes:

To provide and fulfil the Services, including to process payments, fulfil and ship your order (each item is made to order), maintain your account, and manage returns or exchanges.
To communicate with you, including to send order confirmations and shipping updates, and to respond to customer support inquiries.
For marketing and advertising, including to send promotional communications and to show you advertisements on social media platforms, where you have not opted out of such use.
For security and fraud prevention, including to authenticate transactions and detect or prevent fraudulent, unauthorized, or illegal activity.
For legal reasons, including to comply with applicable law, respond to valid legal process, and enforce our policies.

How We Disclose Personal Information

We do not sell your personal information. In certain circumstances, we may disclose your personal information to third parties for the purposes described in this Privacy Policy, including:

With our payment processor, to process transactions.
With our courier partner, to fulfil and ship your order.
With social media and advertising platforms, to support marketing as described above.
With government or regulatory authorities, where required to comply with applicable law or valid legal process.

Cookies

The Services use cookies and similar technologies to operate the shopping cart, remember your preferences, and understand how the Services are used. You may disable cookies through your browser settings; however, certain features of the Services, including checkout, may not function properly as a result.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties, including our social media pages. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms, may also be viewable by other users of those platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed in this Privacy Policy.

Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the details set out below to request that it be deleted. As of the date of this Privacy Policy, we do not have actual knowledge that we share or sell personal information of individuals under 18 years of age.

Security and Retention of Your Information

We take reasonable technical and organizational measures to protect your personal information, including through the use of an encrypted checkout process. No method of transmission over the internet is completely secure, and we cannot guarantee absolute security. We recommend that you do not share sensitive information with us through unsecured channels such as email or direct message.

We retain your personal information for as long as necessary to fulfil your order, comply with applicable legal and tax obligations — including record-keeping requirements of up to eight years under Indian tax law, given our GST registration — and resolve any disputes.

International Transfers

Your personal information is primarily collected, stored, and processed in India. Where any of our service providers process personal information outside India, we take reasonable steps to ensure it continues to be handled in accordance with this Privacy Policy.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights in relation to your personal information, subject to applicable law:

Right to Access. You may request access to the personal information we hold about you.
Right to Correct. You may request that we correct inaccurate personal information.
Right to Delete. You may request that we delete personal information we hold about you, subject to our legal recordkeeping obligations.
Managing Communication Preferences. You may opt out of promotional communications and advertising at any time by contacting us using the details below.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your request.

Complaints

If you have concerns about how we process your personal information, please contact us using the details below. Depending on where you live, you may also have the right to lodge a complaint with your local data protection authority.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website and update the “Last updated” date above.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us at:

Email: clientcare@isay.co.in Instagram: @isay.edit